Privacy Policy
Privacy Policy
This Privacy Policy describes how your personal information is collected, used, and shared when you visit or make a purchase from pinksaltwall.com (the “Site”).
Personal Information We Collect
Device Information
When you visit the Site, we automatically collect certain details about your device, including:
- Web browser type
- IP address
- Time zone
- Installed cookies
- Web pages or products viewed
- Referral sources (websites or search terms)
- Interaction details on the Site
We collect this information using:
Cookies – Small data files stored on your device (Learn more: All About Cookies)
Log Files – Track site activity and collect IP addresses, browser types, and timestamps
Web Beacons, Tags & Pixels – Electronic files monitoring browsing activity
Order Information
When you make a purchase or attempt to do so, we collect:
● Name
● Billing & Shipping Address
● Payment details (including credit card numbers)
● Email Address
● Phone Number
“Personal Information” in this policy refers to both Device Information and Order Information.
How We Use Your Personal Information
We use your Order Information to:
● Process orders, payments, and shipping
● Send order confirmations and invoices
● Communicate with you
● Screen for potential risk or fraud
● Provide product/service information based on your preferences
We use your Device Information to:
● Detect potential risk or fraud (especially using IP addresses)
● Improve and optimize the Site (by analyzing browsing behavior and marketing effectiveness)
Sharing Your Personal Information
We share your Personal Information with third parties to support our business operations:
● Shopify (our e-commerce platform) – Shopify Privacy Policy
● Google Analytics (for website analysis) – Google Privacy Policy
○ Opt-out: Google Analytics Opt-out
We may also share your information to:
● Comply with legal obligations (e.g., subpoenas, search warrants)
● Protect our rights
No mobile information will be shared with third parties/affiliates for marketing or promotional purposes. All other categories exclude text messaging originator opt-in data and consent; this information will not be shared with any third parties.
Behavioral Advertising
We use your Personal Information to offer targeted ads and marketing that may interest you.
This includes remarketing and analytics tools such as Google Ads, Facebook Ads, and Bing Ads.
Enhanced Conversions Disclosure:
We may use hashed customer data (such as your email address or phone number) to help Google measure the performance of our ads through its Enhanced Conversions feature. This process improves the accuracy of ad reporting while keeping your information secure and anonymized.
To learn more about how targeted advertising works, visit the Network Advertising Initiative’s (NAI) educational page.
You can opt out of targeted advertising using the links below:
● Google Ads Settings
● Bing Ads Settings
● Digital Advertising Alliance Opt-out
Do Not Track
We do not alter our data collection and usage practices when we detect a “Do Not Track” signal from your browser.
Your Rights
If you are a European resident, you have the right to:
● Access personal information we hold about you
● Request corrections, updates, or deletion of your data
To exercise these rights, please contact us using the details below.
Additionally, your information may be transferred outside of Europe (including to Canada and the USA) for processing.
Data Retention
We retain your Order Information for record-keeping purposes unless and until you request its deletion.
Changes to This Policy
We may update this Privacy Policy periodically to reflect changes to our practices or for other operational, legal, or regulatory reasons.
Contact Us
For any questions or concerns about our privacy practices, contact us at:
Email: sales@pinksaltwall.com
Mailing Address:
Pink Salt Wall
[Re: Privacy Compliance Officer]
1107 Middle River Road #27
Middle River, MD 21220, United States